Description
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Concept and Application
The packaging for "Café Lenoirs," which includes coffee capsules, coffee bags, and takeaway coffee cups, features a clean, informative design on colored craft paper, emphasizing the simplicity and authenticity of the product. The design focuses on clear, essential information presented in cartridge-style text boxes.
Values and Color Code
The packaging reflects the brand's commitment to being organic, fair trade, and responsible. The dominant colors—black, pink, white, and gold—vary depending on the coffee's intensity, adding a subtle touch of sophistication.
Identity and Experience
The minimalist approach highlights the pure essence of the product, offering a visually appealing and eco-conscious experience.
Related
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OVER
Café Lenoirs
Blen-Beck
Whare House