The visual identity of TONE 22, a music festival, features a fresh and expressive graphic design. Dominated by vibrant shades of green, the visuals evoke energy, nature, and harmony. A key element is the typographic animation of the word "TONE," which occasionally shifts into "NOTE," subtly reinforcing the festival's musical theme.

Black and white photos of musicians provide contrast and authenticity, while animated graphic elements — reminiscent of jazzy, bouncing notes — bring rhythm and motion to the compositions. The identity is applied across posters, t-shirts, tote bags, tickets, books, stationery, and newspapers, offering a playful yet refined celebration of sound.